Memoir
The serialization of my Web 2.0 memoir. This was also Season 3 of Cybercultural, which ran from October 2023 to December 2024.
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RWW Writer Exodus — the Blog Business Pressures Pile Up
I worry about my relationship with Marshall, as I try to manage ructions within the writing team. It goes from bad to worse when several of our writers get poached by tech blog competitors.
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The ReadWriteWeb 2WAY Summit NYC, 2011
Our two-day conference in the summer of 2011 in New York City has amazing content, but attendance is disappointing and we lose money. After, we part ways with another community manager.
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The Great Editorial Pivot of 2011 As RWW Struggles Continue
Our writer woes are not getting better and it’s impacting page view numbers. Social media referral traffic is also a concern. It prompts me to decide on a drastic strategy shift for ReadWriteWeb.
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Team RWW Meetings at SXSW 2011 and a Crisis of Confidence
During my trip to Austin in March 2011, I catch up with ReadWriteWeb writers Sarah Perez and Mike Melanson. Then when I get back home, I start thinking about big changes to our company.
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SXSW 2011 and Dealing With RWW Editorial Challenges
Team ReadWriteWeb attends SXSW 2011 in Austin. We host a BBQ for our sponsors, I meet Sarah and Seamus for the first time, and the RWW management team addresses writer concerns.
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Swapping Web 2.0 Summit for PARC; and RWW Planning for 2011
In October 2010, I visit Silicon Valley again but skip the Web 2.0 Summit. Instead, I’m a judge at a startup competition and visit PARC. After my trip, I buy a house and contemplate RWW’s future.
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ReadWriteWeb Growing Pains and Managing Bloggers
As we continue to grow ReadWriteWeb over the second half of 2010, I struggle with our inability to hire US writers full-time because it’s a non-US company. This creates unease amongst our bloggers.
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Social Media in 2010 and the Rise of Social Referrers
By mid-2010, social referrers like Facebook, Digg and StumbleUpon are a key driver for our tech blog’s traffic. Meanwhile, we hire a new community manager and discuss how best to use Twitter.
